INTERVIEW QUESTIONS MARKETING RETAIL MANAGEMENT DETAILS

Question: What are the advantages and disadvantages of super market?

Answer: Advantages of retail market are as follows:
1. Low overheads, particularly selling overheads.
2. Low prices and high profits because of quick turnover.
3. Situated at convenient places and within reach of buyers.
4. Avails economies of large scale operation.
5. The buyer is perfectly free as to what he should buy.
Disadvantages of super markets are as follows:
1. Huge capital required.
2. Need of central place.
3. Lack of personal attention.
4. Unsuitable for all products.
5. Need of efficient manager.

Advantages of retail market are as follows:
1. Low overheads, particularly selling overheads.
2. Low prices and high profits because of quick turnover.
3. Situated at convenient places and within reach of buyers.
4. Avails economies of large scale operation.
5. The buyer is perfectly free as to what he should buy.
Disadvantages of super markets are as follows:
1. Huge capital required.
2. Need of central place.
3. Lack of personal attention.
4. Unsuitable for all products.
5. Need of efficient manager. Source: CoolInterview.com

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