INTERVIEW QUESTIONS MARKETING RETAIL MANAGEMENT DETAILS

Question: What is a full-line discount store?

Answer: A discount store is a retail store which sells products at prices lower than the typical market value. A "full- line discount store" or "mass merchandise" may offer a wide assortment of goods with a focus on price rather than service, display. Discount store may specialise in specific merchandise such as jewellery, electronic equipment or electrical appliances, relying on bulk purchases and efficient distribution to keep down cost.

A discount store is a retail store which sells products at prices lower than the typical market value. A "full- line discount store" or "mass merchandise" may offer a wide assortment of goods with a focus on price rather than service, display. Discount store may specialise in specific merchandise such as jewellery, electronic equipment or electrical appliances, relying on bulk purchases and efficient distribution to keep down cost. Source: CoolInterview.com

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