Answer: The term Marketing Environment refers to the forces and factors that affects the organisation ability to built and maintain good relationship with its customers. Marketing environment surrounds the organisation and it impacts upon the organisation. It also refers to factors and forces that affect a firm's ability to build and maintain successful relationships with customers.
The term Marketing Environment refers to the forces and factors that affects the organisation ability to built and maintain good relationship with its customers. Marketing environment surrounds the organisation and it impacts upon the organisation. It also refers to factors and forces that affect a firm's ability to build and maintain successful relationships with customers. Source: CoolInterview.com
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